So long, farewell and goodnight
I’m bored of having marketing messages yelled at me via my inbox with giant image only emails demanding I click on things to get full details. So I am going through my inbox unsubscribing from all the sales mail subscriptions that I get. Some notes on how hard it is to actually unsubscribe…
- STA Travel – link is a single word, about an inch up from the bottom, with no descriptive text. Takes you to a page which you enter your email address in, but told me (in a big flat JPG image) that “the system was down for maintenance”. Will try again another day.
- Tescos – required me to log in. No idea of my details (not sure i’ve ever signed up actually), so have requested password.
- Ebuyer – clicked link (not too bad too find) and was unsubscribed, but warned “may take 5 working days”. Why – batch processing for unsubscription seems unlikely.
- Audible – link required me to log in (no idea of details) and the email address mailto: link was wrong (included a fullstop on the end of the address). Corrected address and emailed off – suspect it’s a manual process.
- Seetickets – simple link – requests email address and then gives you the friendly “sorry to loose you” message. Not bad at all.
- LOVEfilm shop – no unsubscribe link in email. Very bad.
- Virgin Wines – no link so you have to email them to request you removal.
- Play.com – easily clicked link which took me to a page which requested my email address and then informed me that my email address had been removed.
- Amazon.co.uk – no unsubscribe link at all, “contact us” link takes you to the generic help section of the site. Dreadful.
- Put the content in text so I can see it without downloading your images
- Make your unsubscribe link easily findable
- Structure your link so I don’t have to re-enter details
- Let me unsubscribe
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